About us

The middleman, done right.

AdStar Media started as a Dallas ad agency for home-service companies. We saw how broken the lead industry was from the inside — so we rebuilt it.

50K+
Homeowner requests handled
12
Trades served
100%
Exclusive lead routing
92%
Partner retention
Our story

From ad agency to industry fix

For years we ran advertising for home-service companies, and we kept watching the same thing happen: great contractors pouring money into lead platforms that sold the same homeowner to five competitors at once. Homeowners got carpet-bombed with calls. Contractors got burned. The only winner was the platform.

So we changed sides of the table. Instead of selling marketing services, we became the marketing engine — and the filter. We generate homeowner demand ourselves, qualify every project by hand, and route each one to a single trusted contractor in that trade and territory.

Homeowners get one great pro instead of a spam gauntlet. Contractors get leads they don't have to fight over. And we only do well when jobs actually get booked. That's the whole model — a middleman whose incentives finally point the right way.

What we believe

The principles behind the work

Exclusivity is everything

A lead shared with five contractors isn't a lead — it's a lottery ticket. One project, one pro. Always.

Vet both sides

We qualify every homeowner project and background-check every contractor partner. Trust is built in, not bolted on.

Skin in the game

No lock-in contracts on either side. We win only when homeowners are happy and contractors book jobs.

Radical transparency

Partners see exactly what they're paying for, lead by lead. Homeowners always know who we've matched them with and why.

Speed wins jobs

Leads route in real time and pros respond within a business day. In home services, the fast one gets the work.

Your win is the brand

Full crews and happy homes are our best marketing. We treat every match like the reputation it is.

Two sides. One handshake.

Contractor looking to grow, or homeowner looking for a pro — we're the partner in the middle.

I'm a Contractor I'm a Homeowner